Think differently about service with video

Feburary 2018

Technology in the home and for the consumer has moved forward at an incredible pace over the last 20 years. The classic and beloved Nokia 3310 with predictive texts, the choice of 35 top notch ringtones and probably the best feature of all – Snake 2! Now, we are in a world where everything and anything can be done with an iPhone from banking, measuring your heart rate and facial recognition. The home has been targeted next with personal assistants like the Amazon Alexa turning off your living room light and parcels being delivered via drone.

The workplace is no different, we’ve all no doubt experienced the shift from knocking on doors and making telephone calls to sending lots of emails and using IM (instant messaging) tools such as Skype for Business. I’ve recently spoken to a digital communication specialist who are taking things a step further in offering virtual & augmented reality in the workplace.

One thing that hasn’t changed is the value in being able to see the whites of their eyes. Telephone, Email, IM all has a place and purpose but unfortunately cannot replace being able to meet with someone (or at least virtually).

The reason for this shift is customer demand. Our beloved customers are changing the way business leaders think and ultimately our technology choices are now customer and employee led.

The Business Owner Challenges…

  • How can I remain close to my customers?
  • How can I stay connected to my flexible workforce?
  • How can I differentiate myself from the competition?
  • How can I respond quicker to customers?
  • How can I reduce our service overheads?

The answer is Video!

Many businesses including dbfb are finding that video is the answer to staying closer to customers, connected with the mobile workforce and improving their service offering.

There are more obvious benefits of deploying a HD video solution into your organisation but imagine having the capability to connect with a customer at the click of a button do deliver an ‘expert in the room’ service. Could this be a revenue opportunity? or a value-add to stay ahead of your competition?

A topic high on everyone’s agenda is CSR (Corporate Social Responsibility). What is your strategy for being a socially responsible business? Increasingly more organisations are considering CSR as important as price and service when choosing a preferred supplier and a video solution reducing your impact on the environment most definitely is a big fat tick in the box in terms of being socially responsible.

Meet one of the team today via our chosen HD video solution – Lifesize to discuss how video conferencing can help your business –


Author Sam Lee

More posts by Sam Lee

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