dbfb > RCS CX

RCS CX

Transforming customer experiences with an engaging and interactive RCS customer experience

What is RCS CX?

The RCS customer journey is a workflow-driven approach to communication, where every interaction is strategically designed to guide customers toward their goals. Whether it’s learning about your brand, making a purchase, or resolving an issue, RCS enables a frictionless experience that keeps customers engaged every step of the way.

  • Rich media: Share images, videos, GIFs, and carousels directly in your messages.
  • Interactive features: Enable buttons, quick replies, and suggested actions for seamless customer journeys.
  • Branded communication: Include your logo, company name, and colours for a professional and trustworthy look.
  • Enhanced engagement: Deliver messages that capture attention and drive customer action.
  • Secure and verified: Built-in verification ensures your customers know they’re interacting with your legitimate business.
    Convert your customers by showing them relevant content

    RCS workflows use APIs to track customer data and send messages triggered by specific events. By integrating RCS with your systems, you can monitor actions like browsing a product, completing a purchase, or abandoning a cart, and instantly send personalised messages. Whether it’s an order confirmation, a special offer, or a reminder, event-driven RCS messages ensure timely and relevant communication, creating a seamless and engaging customer experience.

    • Enhanced customer experience: Rich media and interactivity make every touchpoint engaging and memorable.
    • Relevant content: Streamline your journeys by show your customers relevant content based on their events.
    • Stronger engagement: Two-way communication keeps customers engaged and builds trust.
    • Higher conversion rates: Interactive features simplify the path to purchase and other key actions.
    • Improved retention: Proactive updates and personalised offers keep customers coming back.
    How you can utilise RCS CX
    • Abandoned cart recovery
      Automatically send rich media messages to customers who leave items in their cart, complete with product images, pricing, and a “Complete Purchase” button to drive conversions.

    • Appointment reminders
      Reduce no-shows by sending personalized appointment details, including date, time, location, and interactive buttons to confirm or reschedule directly within the message.

    • Order tracking and updates
      Keep customers informed with real-time shipping notifications, delivery updates, and interactive tracking links, all sent straight to their messaging app.

    • Loyalty rewards and promotions
      Boost retention by sending personalised offers, loyalty points updates, and interactive promotions. For example, share exclusive discounts with engaging carousels showcasing new products or services.

    • Event invitations and follow-ups
      Send out dynamic invitations with event details, RSVP buttons, and calendar links. After the event, follow up with surveys or share multimedia highlights to keep the conversation going.

    Be brave. Get in touch.

    / Live Chat / Drop us a note / Let's talk / Call me back