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Cloud Communications

Cloud contact centre.

Your customers want quick answers without being passed around, waiting too long or having to repeat themselves.

A cloud contact centre makes customer contact easier to manage by bringing calls and digital conversations, routing, reporting and customer context together. Your teams get more of the information they need to respond effectively, while you get a clearer view of the service you’re delivering.

Omnichannel contact  |  Intelligent routing  |  Real-time visibility  |  UK-based support

CUSTOMER SERVICE

Make it easier for your customers to reach the right team.

As customer contact grows across different teams and channels, keeping everything joined up gets harder. Queues build, calls end up in the wrong place and customers can find themselves repeating the same information to different people.

Your teams feel it too. Agents spend time searching for context, managers have less visibility of where demand is building and service can start to slip before anyone has had the chance to step in.

A cloud contact centre gives you more control over call routing, queues and customer journeys, helping people reach the right team faster while giving your teams more of the information they need to help.

BETTER CUSTOMER experience

Give every conversation a clearer route.

The right setup helps customers reach the right people faster, while giving your teams more context and clearer ways to handle busy periods, different channels and more complex enquiries.

01

Smarter routing

Route calls and conversations around the reason for contact, customer needs, team availability and agreed priorities rather than sending everyone through the same journey.

02

More ways to get in touch

Improve customer experience by bringing voice and supported digital channels together, in one platform, so customers can contact you in the way that works for them.

03

Better customer context

Give your teams useful information about previous conversations and customer activity, helping reduce repetition and unnecessary system-hopping.

04

Clearer escalation

Build clear overflow, priority and escalation routes around what should happen when teams are busy or more specialist help is needed.

VISIBILITY AND INSIGHT

See where the pressure is building, and what keeps causing it.

When queues grow or demand changes, you need to know before customers start feeling the impact.

Real-time contact centre dashboards give you a clearer view of queues, wait times, abandoned contact and team availability.

Historical reporting can help you understand the patterns behind the numbers, so you can make better decisions around routing, resourcing and customer experience.

Live demand

See where calls and conversations are building across your teams and queues, so managers know where support may be needed.

Service levels

Track wait times, abandoned contact and response performance to spot where the customer experience needs attention.

Team activity

See availability and workloads more clearly, making it easier to move resource or adjust how enquiries are handled.

Trends and reporting

Use contact centre reporting and interaction data to understand recurring demand, pressure points and where customer journeys could be improved.

SMARTER CUSTOMER SERVICE

Give your teams more help, without giving them more work.

A contact centre should make life easier for the people using it, not become another system they have to fight with.

Supported integrations, automation and AI can help reduce repetitive tasks, bring useful information into the conversation and give your teams more time to focus on the customer.

Connected systems

Link supported CRM, helpdesk and customer service platforms so your teams can see useful information without constantly switching screens.

Self-service

Give customers ways to complete straightforward tasks or find answers without waiting, while keeping a clear route to an agent when more help is needed.

Agent assistance

Use supported AI tools to help surface context, useful information and conversation summaries while agents are helping customers.

Proactive contact

Use supported outbound and messaging tools for reminders, updates, follow-up and other useful customer communications across the wider journey.

REAL-WORLD USE

How different teams and sectors use it.

Cloud contact centres can be configured around different types of enquiries, service teams and customer requirements. Routing, priorities and workflows can then be shaped around how each part of your organisation operates, rather than forcing every team into the same setup.

Customer service

Bring calls, queues, callbacks and service levels into one managed view, so teams can respond more consistently as demand changes.

Support desks

Route technical and service enquiries by issue, customer or priority, with clearer escalation paths when specialist help is needed.

Public sector

Shape call journeys around service users, patients and tenants, including priority services, opening hours and overflow when demand rises.

Housing

Create clearer routes for repairs, emergencies and general enquiries, with reporting that helps teams see demand and missed calls.

Sales teams

Direct new enquiries to the right people, capture missed opportunities and give managers a clearer view of response and follow-up.

Multi-site teams

Use shared call handling and reporting across locations, while keeping local numbers, teams, opening hours and service needs where needed.

Woman reviewing a contact centre analytics dashboard on a monitor

MANAGED CONTACT CENTRE

Keep it working as your service changes.

Getting a cloud contact centre live is only the start. Teams change. Opening hours move. New queues are needed. Customer journeys evolve. Reporting requirements grow. And someone still needs to keep everything aligned behind the scenes.

dbfb can help with the design, configuration, launch and ongoing management of your contact centre, giving you one UK-based team for changes, support and advice.

That can include call flows, queues, routing, users, reporting, integrations and ongoing improvements as your needs change.

ONE ACCOUNTABLE TEAM

The platform matters. So does how it’s put together.

A contact centre platform gives you the tools. The difference comes from how well those tools fit your customers, your teams and the service you want to deliver.

We start with how people contact you today. Where do conversations get stuck? Who needs to handle them? What should happen when nobody is available? And where could the experience be easier? Then we build the technology around that.

01

Built around your journeys

Start with your customers, enquiry types, teams, priorities and service levels before deciding how queues, routing and workflows should work.

02

The right technology behind it

Use leading contact centre technology to bring voice, digital channels, routing, reporting, analytics and supported AI together where they add value.

03

Managed implementation

Bring configuration, testing, user access, integrations and training together through one team to make moving onto the service easier.

04

Ongoing service support

Once it’s live, we’re still here. Get help with users, queues, routing changes, reporting, configuration and the everyday questions that crop up.

connected services

Connect the tools behind customer conversations.

Your contact centre doesn’t work in isolation. Customer conversations can depend on the telephony, Teams setup, messaging services and connectivity sitting behind the platform. Keeping those services joined up gives you fewer suppliers to deal with and a clearer route when something needs attention.

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Network Resilience

Keep customer conversations moving when your connection goes down, with resilient connectivity and failover helping your contact centre stay online.

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Cloud Telephony

Connect customer-facing queues and journeys with everyday business calling across the wider organisation.

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Business Messaging

Use SMS alongside voice for reminders, confirmations, service updates and follow-ups.

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Connectivity and Wi-Fi

Give cloud calling and agent applications the bandwidth, coverage and resilience they need.

quick answers

Frequently asked questions

What is a cloud contact centre?
What is the difference between cloud telephony and a contact centre?
Does a contact centre only handle phone calls?
How does intelligent call routing work?
How does a contact centre improve customer experience?
How can AI help in a contact centre?
Can a cloud contact centre integrate with our CRM or helpdesk?
Can managers see what’s happening in real time?
Can a contact centre support hybrid or multi-site teams?
Why choose dbfb for our contact centre?

ready to review

Make customer contact easier to manage, and easier to improve.

Talk through your queues, call journeys, service levels, integrations and reporting. From there, the right setup and launch plan can be shaped around the people handling the calls and the customers trying to reach them.